Fact check: A 43-year-old individual (Marc Lore) developed a shopping application.

Verdict: mostly true — Trust Score 65/100

The Instagram post accurately states that Marc Lore sold his shopping app, Jet.com, to Walmart for $3.3 billion in 2016, approximately two years after its launch. It also correctly notes that Lore had previously sold a company to Amazon. However, the post's claim that Lore was 43 years old at the time of the Jet.com sale is incorrect; he was 45 years old. This information is confirmed by 21 sources including Mashable, Wikipedia, and Forbes.

Platform
instagram
Source author
viralapplaunch — see all fact-checks of this account
Original post
https://www.instagram.com/p/Dav0ed8ia18/?igsh=bm01NGN6eW9ncGY2
Verified on
July 28, 2026
Verification ID
Znb3An67gOV1ZKVet1vPKQ

Original content reviewed

Platform: INSTAGRAM Author: @viralapplaunch --- Caption/Description --- This 43-year-old built a shopping app from nothing and sold it to Walmart for $3.3 billion in two years If you want to grow your app, comment TRAINING and I’ll send you our free training showing you how #startups #saas #tech --- Carousel/Slides (9 items) --- Slide 1 (image): Text: $3.3 BILLION j THIS 43-YEAR-OLD BUILT A SHOPPING APP FROM NOTHING AND SOLD IT TO WALMART FOR $3.3 BILLION IN TWO YEARS Slide 2 (image): Text: Meet Marc Lore, the founder of Jet.com An online shopping site he launched in 2014 and sold to Walmart for $3.3 billion in 2016 Slide 3 (image): Text: Marc had already built and sold a company to Amazon years earlier So he knew exactly how Amazon worked, and he believed shoppers deserved a real alternative Slide 4 (image): Text: While everyone assumed Amazon had already won online shopping for good, Marc saw an opening hiding in plain sight People were overpaying, and nobody was building a store designed to actually save them money Slide 5 (image): Text: He realized that the more items you buy at once, the cheaper they should get, because it costs the store less to ship them together Regular online stores never passed those savings back to you Slide 6 (image): Text: So he built a shopping app around that one idea The more you added to your cart, the lower your prices dropped, which gave people a reason to choose it over Amazon Slide 7 (image): Text: Jet grew so fast that Walmart bought it for $3.3 billion, the biggest deal in US online shopping history at the time Marc became the only person to ever sell a company to both Amazon and Walmart Slide 8 (image): Text: This shows you can build a billion dollar app in your 40s by attacking a market everyone says is already over Slide 9 (image): Text: LEXUS Comment TRAINING for our free app scaling training. SOURCE PLATFORM: unclear Published: 2026-07-13T20:53:47.000Z ---VERIFICATION_SUMMARY--- Platf

Claims analyzed (5)

  1. misleading: A 43-year-old individual (Marc Lore) developed a shopping application.
    Marc Lore was born on May 16, 1971. Jet.com was launched in 2014, and the acquisition by Walmart was announced in August 2016. At that time, Marc Lore would have been 45 years old, not 43.
  2. verified: The shopping app (Jet.com) was sold to Walmart.
    Multiple reliable sources confirm that Walmart acquired Jet.com.
  3. verified: The sale price of the app was $3.3 billion.
    The acquisition of Jet.com by Walmart was for $3.3 billion, consisting of $3 billion in cash and $300 million in Walmart shares.
  4. verified: The app was sold within two years of its creation.
    Jet.com was founded in 2014 and went live on July 21, 2015. Walmart announced its acquisition of Jet.com on August 8, 2016. This timeline indicates the sale occurred approximately one year and one month after the app went live, which is within two years.
  5. verified: Marc Lore previously sold a company to Amazon.
    Marc Lore co-founded Quidsi, the parent company of Diapers.com, which was acquired by Amazon in 2011 for $545 million or $550 million.

Sources consulted (22)

Related verifications

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